IRVING, TEXAS (October 29, 2015)— Today the Boy Scouts of America (BSA) announced a new alliance with USA Ultimate that aims to support the goals of the BSA’s SCOUTStrong Healthy Living Initiative.

The SCOUTStrong Healthy Living Initiative integrates active lifestyles, healthy eating and emotional fitness into the BSA’s alliances, campaigns and updated programs. Ultimate is now a part of those efforts.

“Here at the BSA, we are committed to promoting healthy, active lifestyles through our SCOUTStrong Healthy Living Initiative, and we’re excited to further these goals in teaming with USA Ultimate,” said Boy Scouts of America Strategic Innovation Manager David Roberts. “Ultimate is a great way to encourage physical fitness and fun, while also teaching good sportsmanship and teamwork through USA Ultimate’s Spirit of the Game principles, which are very similar to our Scout Oath and Scout Law.”

The SCOUTStrong website features ultimate alongside programs from organizations like the United States Olympic Committee and USA Triathlon. By including ultimate in the SCOUTStrong program, Scouts across the nation will be introduced to a sport that encourages fun, good sportsmanship and active lifestyles. Adult leaders in the BSA will have access to USA Ultimate’s Learn to Play kits to encourage Cub Scout, Boy Scout and Venturing units to play ultimate. The kits provide all the resources and materials necessary to introduce the sport and get people playing.

“We’re thrilled to be teaming up with the Boy Scouts,” said USA Ultimate CEO Dr. Tom Crawford. “We believe our organizational values align really nicely; the pure fun of ultimate combined with our Spirit of the Game ethos makes us a perfect sports and healthy lifestyle team. We can’t wait to see thousands of Boy Scouts discover and have a blast playing our amazing sport.”

Educational materials on the SCOUTStrong and USA Ultimate program are available on the SCOUTStrong USA Ultimate webpage. There, visitors can discover where to play, review safety resources while playing ultimate and apply for the Learn to Play Ultimate kit.

About the Boy Scouts of America

The Boy Scouts of America provides the nation’s foremost youth program of character development and values-based leadership training, which helps young people be “Prepared. For Life.®” The Scouting organization is composed of nearly 2.4 million youth members between the ages of 7 and 21 and approximately 960,000 volunteers in local councils throughout the United States and its territories. For more information on the Boy Scouts of America, please visit www.scouting.org.

About USA Ultimate

USA Ultimate is the national governing body for the sport of ultimate in the United States. USA Ultimate is a United States Olympic Committee Recognized Sport Organization serving more than 50,000 members and working to advance the sport of ultimate in the United States by enhancing and promoting character, community and competition. For more information on USA Ultimate, please visit www.usaultimate.org.